Walmart Fashion / United States
Designed by: Nelson Herrera
Project: Fashion CRM, Site and PAID
Client: Walmart
The project centered on developing CRM, SITE, and PAID media assets for Fashion & Beauty, adhering to seasonal graphic guidelines for all occasions, including Halloween and Holidays. The goal was to create "elevated" visuals that highlighted Walmart's competitive pricing while resonating with diverse audiences.
My contribution centered on generating graphic solutions that aligned with brand standards and delivered eye-catching results in line with the brief and specific campaigns. Collaborating with art directors and copywriters enhanced the process, resulting in impactful visuals that engaged the audience.
Home, Beauty and Fashion
PAID | Halloween
2024
Contributions:
I have designed and delivered over 100 assets for PAID during the Halloween season, including both static and animated content for various platforms such as social media and web-based PAID platforms like GumGum, Spotify, YouTube, Padsquad, Pandora, and others.
Fashion
CRM Email | Shoes
and Intimates
2024
Contributions:
During Halloween 2024, I had the opportunity to design and deliver over 30 assets for the fashion landing page. These site assets were created specifically for the season, enhancing the page's visual appeal and user engagement.
Fashion
CRM Email | Shoes
and Intimates
2023
Contributions:
I have contributed to delivering over 1,000 site assets across various fashion categories, including shoes, activewear, jewelry, and more. This role has given me the opportunity to design visuals for different formats, ensuring consistency and appeal across all fashion categories.
Beauty
Site assets | Glow Up Event
2023
Contributions:
I have been creating design proposals for the Glow Up Event, an exclusive annual event for Walmart Beauty. My work includes delivering site assets, and retouching photography.
Walmart Fashion / United States
Designed by: Nelson Herrera
Project: Fashion CRM, Site and PAID
Client: Walmart
The project centered on developing CRM, SITE, and PAID media assets for Fashion & Beauty, adhering to seasonal graphic guidelines for all occasions, including Halloween and Holidays. The goal was to create "elevated" visuals that highlighted Walmart's competitive pricing while resonating with diverse audiences.
My contribution centered on generating graphic solutions that aligned with brand standards and delivered eye-catching results in line with the brief and specific campaigns. Collaborating with art directors and copywriters enhanced the process, resulting in impactful visuals that engaged the audience.
Home, Beauty and Fashion
PAID | Halloween
2024
Contributions:
I have designed and delivered over 100 assets for PAID during the Halloween season, including both static and animated content for various platforms such as social media and web-based PAID platforms like GumGum, Spotify, YouTube, Padsquad, Pandora, and others.
Fashion
CRM Email | Shoes and Intimates
2024
Contributions:
During Halloween 2024, I had the opportunity to design and deliver over 30 assets for the fashion landing page. These site assets were created specifically for the season, enhancing the page's visual appeal and user engagement.
Fashion
Site Assets | Evergreen
2024
Contributions:
I have contributed to delivering over 1,000 site assets across various fashion categories, including shoes, activewear, jewelry, and more. This role has given me the opportunity to design visuals for different formats, ensuring consistency and appeal across all fashion categories.
Beauty
Site assets | Glow Up Event
2024
Contributions:
I have been creating design proposals for the Glow Up Event, an exclusive annual event for Walmart Beauty. My work includes delivering site assets, and retouching photography.
Walmart Fashion / United States
Designed by: Nelson Herrera
Project: Fashion CRM, Site and PAID
Client: Walmart
The project centered on developing CRM, SITE, and PAID media assets for Fashion & Beauty, adhering to seasonal graphic guidelines for all occasions, including Halloween and Holidays. The goal was to create "elevated" visuals that highlighted Walmart's competitive pricing while resonating with diverse audiences.
My contribution centered on generating graphic solutions that aligned with brand standards and delivered eye-catching results in line with the brief and specific campaigns. Collaborating with art directors and copywriters enhanced the process, resulting in impactful visuals that engaged the audience.
Home, Beauty and Fashion
PAID | Halloween
2024
Contributions:
I have designed and delivered over 100 assets for PAID during the Halloween season, including both static and animated content for various platforms such as social media and web-based PAID platforms like GumGum, Spotify, YouTube, Padsquad, Pandora, and others.
Fashion
CRM Email | Shoes and Intimates
2024
Contributions:
During Halloween 2024, I had the opportunity to design and deliver over 30 assets for the fashion landing page. These site assets were created specifically for the season, enhancing the page's visual appeal and user engagement.
Fashion
Site Assets | Evergreen
2023
Contributions:
I have contributed to delivering over 1,000 site assets across various fashion categories, including shoes, activewear, jewelry, and more. This role has given me the opportunity to design visuals for different formats, ensuring consistency and appeal across all fashion categories.
Beauty
Site assets | Glow Up Event
2023
Contributions:
I have been creating design proposals for the Glow Up Event, an exclusive annual event for Walmart Beauty. My work includes delivering site assets, and retouching photography.
